Akash Azad

Akash Azad

Senior Product Designer

Available for full-time, fractional, and contract roles

The Short Version

I'm a product designer who codes, thinks like a founder, and ships like an engineer.

5+ years designing and building complex digital products — B2B SaaS dashboards, AI-powered platforms, consumer apps, design systems at scale. I work across the entire product lifecycle: user research, information architecture, interaction design, visual design, prototyping, front-end development, and design system architecture.

What makes me different from most designers you'll talk to: I don't hand off Figma files and hope for the best. I build what I design. I write production React and TypeScript. I prototype with AI tools like Claude Code and Cursor. And I've co-founded a product from scratch, so I understand the real tradeoffs between what's ideal and what ships.

The Numbers

32,000+
Businesses (UrbanPiper) — Redesigned POS software used across 4+ countries
160k
MAU (Poetistic) — Co-founded consumer platform from zero
AI
Native products (Nexaforgeai) — Designing AI-powered automation for German SMEs

What You Get When You Hire Me

  • End-to-end product ownership — I take a product from napkin sketch to shipped pixels. Research, wireframes, high-fidelity design, design system, front-end code. No gaps in the process, no "that's not my job."
  • Design systems that actually scale — Token-based, documented, engineered for multi-team adoption. Not a Figma library that falls apart after 3 months.
  • AI-native design fluency — I design UX for LLM-powered products daily. I understand context windows, streaming responses, AI confidence patterns, and human-in-the-loop workflows.
  • Code that ships — React, TypeScript, Next.js. I prototype in code, build component libraries, and collaborate with engineers in their language — PRs, not PDFs.
  • Founder-grade speed — I've bootstrapped a product. I know how to prioritize ruthlessly, cut scope intelligently, and ship something real in weeks, not quarters.
  • Zero-drama collaboration — Engineers like working with me because I spec edge cases, respect constraints, and deliver assets they can actually implement. No pixel-perfect tantrums.

Core Stack

Design

Figma (Auto Layout, Variables, Components, Prototyping), Design Tokens, Atomic Design, Multi-brand Theming

Code

React, Next.js, TypeScript, Tailwind CSS, HTML/CSS

AI Tooling

Claude Code, Cursor, OpenAI API, Gemini

Research

Usability Testing, User Interviews, Analytics-driven Iteration, A/B Testing

Collaboration

GitHub, Vercel, Supabase, Anti Gravity, Linear, Notion

Experience

Senior Product Designer June 2025 - Present
Nexaforgeai

Designing and building AI-powered automation products for German SMEs in real estate and hospitality. Full ownership — user research, product strategy, interaction design, design systems, and front-end development in Next.js/TypeScript.

Head of Product & Design Sep-Nov 2025
HelpWell.eu

Owned product design for a dual-sided healthcare marketplace from scratch. Designed provider onboarding, patient booking flows, and payment integration. Built and shipped the MVP design system in 12 weeks.

Senior Product Designer Oct 2024 - Jun 2025
alliedworks

Solo-led design for a data-heavy casino management SaaS. Created role-based dashboards, complex analytics views, and a high-contrast design system for data-dense environments. User engagement up 25%.

Senior Product Designer Oct 2021 - Aug 2024
UrbanPiper

Redesigned the POS platform serving 32,000+ restaurants globally. Led user research, usability testing, and built a scalable design system (tokens, atomic components) adopted across 5 product teams. CSAT improved ~17.4%. Onboarding time reduced ~30%.

Co-Founder & Chief Design Officer Jan 2019 - Jan 2023
Poetistic

Co-founded and scaled a consumer content platform to 160k MAU. Owned product design, feature prioritization, and growth strategy. 200k+ unique visitors, 140k+ Instagram followers, 50k+ YouTube subscribers.

Why Me Over Other Designers

You're probably evaluating 5-10 designers right now. Here's why I'm the one you'll actually want to work with:

  • I'll challenge your assumptions before opening Figma — saving you from building the wrong thing
  • I'll hand your engineers a design system so clean they'll ship 2x faster
  • I'll prototype your riskiest ideas in code in days, not weeks — so you validate before you invest
  • I'll design AI features that actually make sense to users, not just to your LLM vendor
  • I'll operate like a co-founder, not a vendor — your product's success is my reputation
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